Lt. Gov. Pamela Evette loves to say, “Go woke, go broke.” She’s running for governor, promising to “stand up to woke corporations and the radical left trying to transform our state.” But while she rails against “woke” values on X, her own company, Quality Business Solutions (QBS) — now operated by her husband — proudly promoted Diversity, Equity, and Inclusion (DEI) initiatives for years.
Evette’s business didn’t just embrace DEI, it sold it and made money off of it.

June 22, 2020 — “Tips for Creating an Inclusive Workplace”
“Corporate culture and diversity and inclusion are becoming more and more prominent in the workplace. Existing employees are looking to employers for inclusivity initiatives…”

June 16, 2017 — “Increase Your Diversity Spend? Look at Your Payroll.”
“Increasing diversity spend is a hot topic… It enhances reputation as a progressive organization.”

November 30, 2023 — “Essential HR Best Practices for a High-Performing Workforce”
“Fostering a diverse and inclusive work environment…”
How much of your $2 million ad buy was bankrolled from your DEI fund?
DEI Pam: Go Woke, Get Caught.
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